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Beauty equipment maker YA-MAN recently sold RF facial equipment on China’s largest EC site “Tmall” on “Single’s Day” (November 11th, which is known as the world’s largest online sales day) in 2020. Announced that it has recorded the number one position in sales performance and sales share in the electronic beauty equipment division for five consecutive years. In 2019, the company set a new record for sales in the facial equipment category.

YA-MAN sells RF facial equipment etc. at “Tmall” on November 11th, Singles’ Day. The RF facial equipment “Bloom WR” released this year and the popular “Photo Plus Prestige S” in Japan drove sales in this year’s sale, and ranked first in sales performance and sales share in the electronic beauty equipment division for five consecutive years. Was recorded. In live commerce using Super KOL VIYA, which has more than 14.87 million Weibo followers, all the stock prepared in the live commerce for about 25 seconds is said to have been sold out.

The total sales performance of “Tmall” on Singles’Day increased further than the previous year, and set a new record high in the facial equipment category recorded by the company on Singles’ Day in 2019. In addition to the conventional November 11th, this year’s corona slaughter also had sale settlement dates from November 1st to 3rd, and the peaks were dispersed, but the daily sales exceeded 100 million yuan. “I was the only one in the facial equipment category to be listed in for the third consecutive year. In addition, as a stand-alone store with daily sales exceeding RMB 100 million, the only “YA-MAN flagship store” in the facial equipment category is listed as it was last year.